Cherry Red for Fall 2024 is “Ancora”

Yes, Ancora, "Cherry Red," the colour placed in the spotlight by Sabato de Sarno when he took the helm at Gucci, is still a big trend for Winter 2024. We would not say it is an alternative to black, but more sexy than wearing blue!

There is no doubt about it: cheerful cherry red has taken the runways and the street style scene by storm as the shade du jour. The bold hue continuously enamours us with its vibrant and joyful effect, (dopamine dressing is still very much a thing), that is also surprisingly wearable.

Luxury Endless creates for you a selection of the most desirable items for the fall in this "It" colour of the season.