Summer Trends 2025: Cherry Red “Ancora”
Fashion has always been a vivid reflection of evolving tastes, societal shifts, and artistic reinterpretations. This summer, the colour "Cherry Red" a rich, deep hue adored for its understated yet bold essence, is again stealing the spotlight across the luxury fashion scene.
Sabato de Sarno’s tenure at Gucci may have been brief, yet his impact remains. Tasked with following in the footsteps of Alessandro Michele, a visionary whose creative genius propelled Gucci to unparalleled heights de Sarno faced the immense challenge of reimagining the brand. De Sarno’s introduction of Cherry Red to Gucci’s palette marked a deliberate move to captivate audiences who found the iconic flame red too ostentatious, offering instead a more sophisticated alternative. His last collection for Gucci exudes elegance, proving that Cherry Red isn’t just a fleeting trend but a statement hue of refined luxury.
The allure of Cherry Red doesn’t stop at Gucci. Alessandro Michele, now with Valentino, continues to champion this sophisticated tone, demonstrating his flair for injecting timeless appeal into bold concepts. Fausto Puglisi, dedicating Roberto Cavalli's Summer 2025 collection to the brand’s founder, presented a cherry red exquisite, feathered gowns. Meanwhile, Dolce & Gabbana pushed boundaries with their full Cherry Red ensembles, pairing micro -bag and platform shoes to embody playful yet powerful femininity.
Cherry Red’s ascent resonates beyond mere aesthetics. It symbolises a shift towards subtle opulence, a bridge between bold expression and wearable elegance. Its popularity underscores the industry's evolving relationship with colour, proving that even the most audacious tones can find harmony in the modern wardrobe.
Whether in striking monochromatic looks, artistic textures, or as an accent that catches the eye, this evocative hue continues to inspire designers.
